How To Turn Your Side Hustle Into Your Full-Time Gig?

Many of us were caught off guard when most of the world shutdown to curb the spread of COVID-19 that we are currently facing and left us struggling to survive amid this pandemic. If you recall, for most of us, our parents told us to get a job and hold onto that job so that we can provide for our family. If you were part of that tutorship, you did exactly that, thinking that you’re guaranteed employment because you’re a committed worker. Now, you found out that that was a lie! Your parents did not lie to you. They shared what they were taught as facts to them. Guess what? They were lied to and shared that lie with us. Let us STOP the LIE today and move away FROM being WORKERS to EMPLOYERS. You can begin with turning your side hustle into your full-time gig.

How do you turn your side hustle into your full-time gig? I’ll teach you how to begin by implementing these 7 SIMPLE STEPS

  1. Do a personal and professional SWOT ANALYSIS- You need to establish what are your Strengths. Make a factual list of the things you are good at and enjoy doing to earn your income. Take an in-depth look at your knowledge, experience, training, education, and skillset. Ask yourself, is there a need that I can fulfill in today’s market? Weakness-what do I need to improve on to make this project better? Is it additional training, resources, skillset? Opportunities– what are the opportunities that I can leverage? Threats– what are the threats that I must be aware of moving forward? How can I turn these threats into trophies of accomplishments? What do I need to do? When you complete your personal SWOT analysis, create a professional SWOT analysis for the side hustle you want to turn into a full-time profitable business.
  • With the information from your SWOT Analysis, create a one-page business plan. In this plan, you must establish your product or service, market niche, price point, Avatar, the ideal customer that you’ll be servicing with your products and services, and then you need to investigate where they hang out. How will you find them to pitch your business to them? Why should they buy from you? What makes you stand out on the crowded highway, AKA internet?
  • Now, no one makes it alone in business. We all need support. You need people within your inner circle that are like-minded. People that support your vision. Now let me be clear that you don’t need yes people who are there for the paycheque or dream crushers without any valid reasons. The ones who will tell you they just feel that you’re going down the wrong path. They have no concrete facts. It’s just their belief. I’m sure you’ve encountered one or two of them along your life journey. If you’re trying to move forward, you need people that will challenge your vision by asking the right questions to make you think bigger and, more precisely, holding you accountable to your plan. (Tip: If you need additional help try Fiverr, for professional business services.)
  • You can’t start a business without money. You need to establish a budget for your business. What would it cost to set up and manage your business within your budget identity for the first six months? This will inform you of the type of funding your business venture requires. However, to turn your side hustle into a full-time business, take a minute to evaluate what you’ll be giving up and how you can replace them as a Femtrepreneur. Money management is key to managing a successful business, so you’ll need to know your company’s day-to-day operation.
  • What are you know for? Branding is essential to business in today’s digital world—your brand ties back to your market niche and how you’re the difference maker to your Avatar. It is also vital that you develop a growth mindset from the business’s onset to keep evolving to your brand’s next level. When you build trust with your clients, you want to be always ahead of the curve, meeting their needs and wants. A happy client contributes to your company’s bottom line, and an unhappy client tells you what you need to be doing. Pay attention to both.
  • I touched on this earlier, and it’s worth reinforcing because it is essential to your growth.  Surround yourself with smart, like-minded people. Gain proximity to people who have made it in your industry so that you can learn from them and work on earning bigger and better. A great plan without opportunity leads to failure. Create opportunities with your inner circle’s help to propel the NEXT LEVEL to turn your side hustle into your full-time gig! Get an accountability partner to help you move forward.
  • This is so crucial that I left the best for last. REST. Take time out for yourself to rest your mind, body, and spirit. Starting your business is a lot of work. You will enjoy every minute of it because it’s your passion, and you’re doing it for yourself. However, when you’re passionate about what you’re doing, you can lose yourself in work, and before you know it, you’re pushing sixteen hours shifts per day. You can burn the candle at both ends for a while, but it catches up with you. And yes, I’m speaking from experience. So take my advice and pencil in some ME TIME for yourself. It will give you clarity that helps with your vision for growth and scaling your business.

I want to take this opportunity to wish you lots of luck on this incredible journey that you’re on or about to embark upon. Becoming a Femtrepreneur and being your own boss is an exhilarating experience. Now it is hard work and all of the hard work you’ll be putting into securing your future, and only you can do that best. When you invest in yourself, the rewards are endless. As you grow, you’ll reap the rewards of your labor.

Best Top Tip:  If you have any questions, please don’t hesitate to drop me a line at, and I’ll be so happy to correspond with you. In the meantime, keep building that empire!

Starting Over For 2021 Hopefully Post-Pandemic!

When faced with the decision to start over for 2021, hopefully post-pandemic, many have not taken this decision lightly. For some of us, we get into a place of regret and others denial. Mainly because we see starting over as failure, and no one wants to be a failure. Consequently, failure is part of life. If you don’t experience loss at some point in your life, greatness is escaping you. So remember, to be great at anything, you have to fail a few times. If you don’t believe me do your research on the ten most successful women in the world and read their stories. Then note how many times they have failed, yet they kept moving forward and lived to tell the story of failure being a bitter pill to swallow, which kills the parasites intended to compromise your success. An unknown fact, but the truth revealed to you if you “hung in there” to see it through. But first, you have to swallow the bitter pill.

Starting over 2021 post-pandemic may not be a walk in the park. Especially if you’re dealing with a failed relationship, and you’ve swallowed the bitter pill. What are your takeaways moving forward? Sit with that for a moment and let itmarinate. I have the most remarkable faith and confidence in you to map out what went well and the areas you need to work on to have that loving relationship you deserve. You may have to start over from scratch, where you cut ties with the person, friends,  and that inner circle environment—stepping It Up!  

It is also possible that you have had more or less severe problems in your life, and now you want to start again doing a clean slate, with a new story where your past does not judge you. Maybe living through lockdown and COVID-19 give you a different perspective on life. You never thought that you would live through a global pandemic and witness the world shutdown creating a global economic crisis leading up to many hardships for the world’s citizens. Yet here you are with the opportunity to take your experience and cultivate a new beginning for you and your family. These hardships are what I refer to as turning obstacles into opportunitiesstepping It Up!

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Starting From Scratch Is Possible

To start over is feared by many, yet we do it daily. You get up every morning and begin a new day. You start over. It is not a continuation of Sunday into Monday and Tuesday into Wednesday and so on. It’s a New Day! Now, you may choose to pick up where you left off. That’s called a routine. But in today’s world, practices are subjected to disruptions. If you disagree with me, I’ll take this time to remind you of I believe it’s March 15th, 2020, when the ultimate disruption occurred in our lifetime. The clock kept turning as many countries around the world shutdown to fight off COVID-19.

What we once knew as “normal” snatched away from us before our very eyes, and there was absolutely nothing we can do about it to stop what was taking place. There went your routine! There were panic and confusion, but there was also calm. People began to pivot in another direction to make the best out of a very trying time—disrupting the status quo for our very survival. Let’s start over from scratch if we have to without fear. Remember, starting over from scratch does not mean that you’re starting over from ZERO. Life experiences equipped you with resources, skill-set, knowledge, supports, and the mindset to go the extra mile and get what’s yours. It will take a while and hard work, but you’re ready for the challenge because you’re more than a survivor. You’re a conqueror that thrives in the face of adversity—stepping It Up!

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Photo by Karolina Grabowska on

2021 Essentials For You In 7 Simple Steps

1. Starting Something New

Studying something new or starting a new job or business is very exciting for the new year. Imagine you strategizing now to make it happen for you very shortly put you ahead of the curve. Maybe you always wanted to learn a trade or add a new language to the repertoire of skills you already have, sharpening your angles and giving the edge. Think of you meeting new people virtually or in-person killing two birds with one stone may also add flavor to your personal life if this one of your intentions in moving forward.

If you’re working from home and realized that you need to create a side hustle for extra income, there is no time like the present. You can opt for something that fulfills you instead of your nine to five that now saves you from the hectic commute because your office is now your kitchen table. Let us flip the switch and create some much-deserved magic in your life. It will take hard work and due diligence on your part, but the rewards are worth it and, therefore, very encouraging. On your life path, you will determine the level of Health, Wealth, and Prosperity, which equals to HAPPINESS is a fantastic final destination in your GPS to your life path—stepping It Up!

2. Cancel Roadblock Contacts

One of the difficult things about starting over is the cleanup. Yes, I said it! It’s about getting rid of people that do not serve you, but you continuously go above and beyond to meet their needs and then some. Are you tired of the negative comments that bring you down and at times make you doubt yourself? Do what I did, and I could not be happier. Take your phone, go to the contact folder select delete or block. You have the power to select what will serve you best. Now you made room for new like-minded people to enter into your space—stepping It Up!

3. Create A New You

Mirror, mirror on the wall who’s the most beautiful of them all? You’re looking at her, and she takes your breath away. So show her a little kindness and take excellent care of her. Go a little further and create a better version of yourself by reinventing you. Let’s start with your wardrobe. When was the last time you did a bit of spring cleaning? Start today! Get rid of clothing that you’re not wearing or pieces that are now vintage and hold no interest for you. Make room for the new you. Before you go shopping, cultivate the look you’re going for by doing a little research. Check out hair color and styles for your face structure, eyebrow shapes, make-up products, and application, plus mani and pedicure services. Now that you got that covered, time to make a realistic budget and do a little shopping and self-care—stepping It Up!

4. Start Building Your presence Online

As you are aware, everyone and everything is online. Right? So if you’re looking for love, friendship, starting or building a business, career opportunities, networking, and connecting with friends and family, that action takes place online. So let me check in with you and ask you this question. Are you online? Is your online presence a great reflection of your personal and professional life? Remember, you’re starting over. It’s an excellent idea to first layout the story that you want your profile and pages to tell, then get to work on cleaning up all of your social media accounts and building your personal brand online. Tell your story by posting beautiful photos, quotes, tips, and tricks aligned with the new you. If you’re not sure how to do this, enlist the help of a professional. You are your brand, and your brand is you—stepping It Up!

5. Start a Healthy Diet and Exercise Routine

Health is wealth, and exercise is essential. This routine is what I refer to as a beautiful marriage, where we are all guilty of breaking our vows because of a lack of commitment. I am guilty as charged of these misdemeanors that can become life-threatening and result in a dissolution of the union should I choose not to redeem myself. So I’ll share with you that I have taken the leap, and I commit myself to a healthy diet and exercise routine that is now my lifestyle.

It is essential to keep things simple when you have a hectic schedule. So here is what I’ve done. My workout routine is five days for the week, doing combined thirty-minute cardio and weight training exercises in the comfort of my home. The diet that I’m following is the Mediterranean diet, and I love it. Now it’s your turn. Take a pen and notepad or your smart device and list what you believe is best for you—stepping It Up!

6. Build an Indestructible Mindset

We have experienced a year like no other 2020 has either made you or broke you. Or maybe both. Whatever your situation is, if you’re reading this blog, you have every intention of changing it for the better post-pandemic 2021 moving forward. In life, during trying times, it’s easy to see the glass half empty instead of half full. You have to be aware of your strengths and weaknesses. We all have them. But it’s essential to focus on your strengths and keep positive, especially in trying times. To help you with your mindset, a coach will be a great asset to you.

On the other hand, you need to surround yourself with like-minded people. Now what I’m going to share with you is not for the weak at heart. Let me be the first to tell you that this is not for everybody, and that’s okay. Here we go—if you want to build your Health, Wealth, Prosperity=HAPPINESS, you will need to let go of people that don’t make you better. The tricky part of this is most of them are in your current inner circle, and you have a beautiful yet unhealthy relationship with them that compromises you and your goals —Ouch! If you’re uncomfortable, it’s a great sign—stepping It Up!

7. Find Your Sweet Spot |Take The Plunge!

Some people have trouble finding their Sweet Spot. To target high power training and execution for an extended period with intensity is very difficult for anyone. Yet some succeed and tell the story of triumph, and others give up and tell their story of how hard it was. Having an unbeatable mindset creates a shift in our thinking, which allows us to embrace our limitless possibilities without fear of failing in search of your Sweet Spot.

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